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How many people searched for your business last week
Your call rate vs. the industry average
The single biggest thing to fix this week
No thanks, I don't want more customers
🇬🇧 Built for UK small businesses

Your next 10 customers are already
searching for you.

ProfilePulse tells you exactly where they're looking, why they're not calling, and what to fix — delivered to your inbox every Monday morning.

✓ Free to start  ·  ✓ No credit card  ·  ✓ First report Monday 8am
★★★★★
"First Monday report told me to update my photos. Did it Tuesday. Three new calls by Friday."
🔧 Tom K. — Electrician, Leeds
★★★★★
"I had no idea 200 people were searching for my salon every week. This changed how I think about my business."
💇 Sarah M. — Salon, Manchester
★★★★★
"Best £9 I spend every month. Simpler than anything else I've tried and it actually works."
🏗️ Dave H. — Builder, Birmingham
📊 Your Google listing this week
profilepulse.co.uk
📊 Dave's Plumbing — Week of 19 May
Your numbers this week
People who found you247 ↑12%
Phone calls from listing38 ↓3%
Direction requests14
Top search this week"emergency plumber"
🤖 AI insight: 247 found you but only 38 called — 15% call rate vs 24% average for plumbers. Your photos are 8 months old.
This week: Add 3 new job photos. 2 minutes. Could get you 8–10 more calls/month.
🔒 Read-only access — we never post or change anything on your Google listing
Calculate your potential
How many calls are
you missing right now?
🧮 Free personalised estimate
How many customers are you missing?
501,0002,000+
1% (low)15%30%+
💡 Not sure? ProfilePulse tells you your exact number.
Calls now
30
per month
With ProfilePulse
72
potential calls
Potential extra revenue per month
£3,570
Based on avg job value for this industry
Pricing
Simple. No surprises.
Starter
£0
Free forever
  • Monthly report
  • Basic metrics
  • Top 3 search terms
  • No AI insight
  • No weekly reports
⭐ Most popular
Pro
£9
per month · cancel anytime
  • Weekly Monday report
  • All search terms
  • AI insight every week
  • One action to take
  • Monthly trend comparison
Growth
£19
per month · cancel anytime
  • Everything in Pro
  • AI-written weekly GBP post
  • Review response suggestions
  • Competitor comparison
  • Monthly PDF report
Coming soon — included in your plan
More than just a weekly report.
A complete Google toolkit.
PRO
🤖
AI Review Replies
Got a new Google review? We draft a personalised reply for you instantly. Friendly, professional, and ready to post. You just click publish.
Example:
⭐⭐⭐⭐⭐ "Great service, Dave fixed our boiler in an hour!"
→ "Thanks so much for the kind words! Glad we could get your boiler sorted quickly. Don't hesitate to call if you need anything else."
GROWTH
🔔
Instant Drop Alerts
Don't wait until Monday. If your search views drop suddenly or you get a negative review, we text you immediately so you can act fast.
⚠️ Alert example:
"Your search views dropped 34% today vs yesterday. This usually means a competitor updated their listing. Check your photos and services."
PRO
Reviews Widget for Your Website
Automatically display your latest Google reviews on your own website. One line of code. Updates every time you get a new review. Builds trust instantly.
What visitors see:
★★★★★
"Brilliant work, would recommend to anyone!"
— Sarah M.
★★★★★
"Fast, friendly and fair price."
— Tom K.
GROWTH
📍
Local Rank Tracking
See exactly where you rank for local searches like "plumber near me" — from every postcode in your area. A geo-grid map shows where you're #1 and where you're invisible.
📊 Your local rank grid:
#1
#1
#2
#1
#3
#2
#1
YOU
#1
#2
#5
#3
#1
#4
#8
Green = top 3 · Amber = top 5 · Red = below 5
How it works
Three steps. Then just read your email.
🔗
Step 01
Connect Google

Sign in with the Google account linked to your Business Profile. 30 seconds. Read-only — we never change anything.

📋
Step 02
Tell us your business

Business type and location. That's it. We compare you to similar businesses in your area automatically.

📬
Step 03
Read your Monday report

Every Monday 8am — what happened, what it means, and the one thing to fix. Nothing to log in to.

See exactly what you get
Your Monday morning report.
Click to explore it.
📬 Your inbox — Monday 8:00am
reports@profilepulse.co.uk
📊 Your Google listing this week — Dave's Plumbing
Preview for:
YOUR NUMBERS THIS WEEK
People who found you
247
↑ 12% vs last week
Phone calls
38
↓ 3% vs last week
Direction requests
14
Same as last week
Top search
"emergency plumber"
89 searches
🤖 AI INSIGHT THIS WEEK
247 people found your listing but only 38 called — 15% call rate vs 24% average for plumbers. Your photos are 8 months old. Businesses with fresh photos get 42% more calls.
✅ YOUR ONE ACTION THIS WEEK
Add 3 new photos from a recent job. Takes 2 minutes. Could get you 8-10 more calls this month.
Setup in 30 seconds
Four clicks. Then done forever.
profilepulse.co.uk
Create your account
Your name
Email address
Password
Create account →
20 seconds. No credit card.
Common questions
Things people ask before signing up.
"I already check Google myself."+
Google's dashboard shows raw numbers. ProfilePulse tells you what they mean, how you compare to similar businesses, and the single most impactful thing to fix. That's completely different.
"I don't want to give Google access."+
Read-only. We can only read your performance data — the same numbers you see when you log in yourself. We cannot post, change, or delete anything on your listing.
"How is this different from BrightLocal?"+
BrightLocal costs £29–79/mo and is built for agencies. ProfilePulse is one email, once a week, with one action. Built for business owners who just want to know if their listing is working.
"What if I don't have many reviews?"+
That's exactly when this helps most. Your report tells you what searches you're appearing for, where you're losing customers, and the fastest thing to fix. Most customers see results within 3 weeks.

© 2026 ProfilePulse · Privacy Policy · Terms · profilepulse.co.uk 🇬🇧

Why choose us

Simpler. Cheaper.
Built for businesses like yours.

Every other tool was built for agencies and marketing teams. ProfilePulse was built for the plumber, the salon owner, and the restaurant who just want to know what their Google listing is doing — without a dashboard, a learning curve, or a hefty bill.

💷
10×
Cheaper than most competitors per month
⏱️
2 min
To read your full weekly report — no dashboard needed
🇬🇧
UK
Only tool built specifically for UK small businesses
🤖
AI
AI insight every week — not just raw numbers

Same data. A fraction of the price.

Every tool on this list pulls from the same Google Business Profile data. The difference is what they charge for it — and whether they actually tell you what it means.

BrightLocal
£29
per month
Semrush Local
£28
per location/mo
Moz Local
£14
per month
Birdeye
£200+
custom quote
ProfilePulse ⭐
£9
per month · cancel anytime
Feature by feature — the full picture

We've compared ProfilePulse against every major competitor. Here's what you get — and what they're missing.

Feature ProfilePulse ⭐
£9/mo
BrightLocal
£29/mo
Semrush Local
£28/mo
Moz Local
£14/mo
Localo
$9/mo
💰 Pricing
Monthly cost (1 location) £9/mo £29/mo £28/mo £14/mo $9/mo
Free tier available Yes Trial only No No ~ Limited
No credit card to start Yes Card required Card required Card required Card required
Per-location fees Flat rate Per location Per location Per location Per location
📊 Reports & Insights
Weekly performance report Every Monday 8am ~ Dashboard only ~ Dashboard only ~ Dashboard only ~ Dashboard only
Plain English — no jargon Always Marketing language SEO jargon SEO jargon ~ Partly
AI-generated insight Every report No ~ Basic suggestions No No
One specific action each week Always No No No No
UK industry benchmarks Yes ~ Generic No ~ US-focused No
Search keywords that found you All keywords Yes Yes Yes ~ Limited
📱 Ease of Use
No dashboard to log into Just email Dashboard required Dashboard required Dashboard required Dashboard required
Setup time 30 seconds Hours Hours 30–60 mins ~ 15–30 mins
Built for non-technical owners Yes Agency tool Marketers only SEO knowledge needed ~ Partly
Works on mobile Email on any device ~ Dashboard only ~ Dashboard only ~ Dashboard only ~ Dashboard only
🇬🇧 UK Specific
Built for UK businesses UK-first ~ US company US company ~ US + UK US focused
UK trade categories & language Yes No No No No
Prices in pounds (£) Always £ ~ Varies USD USD USD
Three things only ProfilePulse does

These aren't just features — they're the reason business owners actually use us instead of giving up after week one.

📬
The Monday Morning Email
Every competitor makes you log into a dashboard. You never do. We send everything to your inbox every Monday at 8am — ready to read in 2 minutes over your morning coffee. No login, no reminders, no forgotten dashboards.
🎯
One Action. Not Twenty.
Every other tool gives you a list of 15 things to "improve." We give you one. The single most impactful thing to do this week, based on your data, your business type, and your location. One thing done beats twenty things ignored.
🤖
AI That Speaks Your Language
Not "your CTR is down 3.2%" — but "38 people found you but only called after searching 'emergency plumber' — here's why and what to fix." The AI is trained on your specific trade and city, so every insight actually makes sense.
What business owners say

Early feedback from UK business owners in our beta.

★★★★★
"I tried BrightLocal and gave up after two weeks — too complicated. ProfilePulse just sends me an email on Monday and tells me what to do. That's exactly what I needed."
🔧 Dave H. — Plumber, Birmingham
★★★★★
"I didn't even know 200 people were searching for my salon on Google every week. My first report completely changed how I think about getting new customers."
💇 Sarah M. — Hair Salon, Manchester
★★★★★
"£9 a month and it already told me to update my photos — did it on Monday, had three new calls by Thursday. Best £9 I've spent on marketing."
⚡ Tom K. — Electrician, Leeds
★★★★★
"The other tools felt like they were built for marketing agencies. This one feels like it was built for someone like me — no jargon, no complexity, just what I need to know."
🍕 Maria L. — Restaurant Owner, Bristol

Ready to try the smarter, cheaper option?

Free to start. First report in under 2 minutes. No credit card needed.
Cancel any time — no questions asked.

© 2026 ProfilePulse · About · Help · Privacy Policy · profilepulse.co.uk 🇬🇧

Our story

We built this because
small businesses deserve better.

ProfilePulse was built for the plumber who has no idea why his phone goes quiet in January, the salon owner who doesn't know half her customers found her on Google, and every local business owner who works too hard to be leaving customers on the table.

The problem we saw

Every week, millions of small businesses in the UK show up on Google searches from people ready to buy. Most of those businesses have no idea it's happening — and no idea why some of those searches don't turn into calls.

Google Business Profile has analytics built in. But they're buried three menus deep, written in marketing jargon, and never tell you what to actually do differently. Most business owners log in once, get confused, and never go back.

Meanwhile, the tools that do this properly — BrightLocal, Semrush, Yext — charge £50–£300 a month and are built for agencies and marketing teams. A plumber in Birmingham with 20 Google reviews can't use them and can't afford them.

That gap is exactly why we built ProfilePulse.

What we do differently

We don't give you a dashboard. Dashboards require time, attention, and the desire to log in somewhere and figure things out. Most business owners don't have any of those things — and they shouldn't have to.

Instead, we send you one email every Monday morning. It tells you how many people searched for your business last week, what they searched for, and — most importantly — one specific thing to fix that week. That's it. You read it in two minutes over your morning coffee, take the action, and get back to running your business.

The AI layer is what makes it actually useful. Instead of showing you a number and leaving you to figure out what it means, we tell you exactly what that number means for a business like yours, in your area, in your industry. Plain English. No jargon. Just what matters.

What we believe
🔒
Your listing is yours
We only ever read your Google data. We never post, edit, or change anything on your listing. Ever.
💷
Fair pricing — always
£9/mo. No hidden fees, no per-location charges, no "contact sales." Small businesses shouldn't have to negotiate to get fair software.
🇬🇧
Built for the UK
UK business categories, UK benchmarks, UK industry averages. Not a US tool with a currency swap.
📬
Email first
No app to download, no dashboard to remember to check. Just an email that arrives when you're already at your desk on Monday morning.
Who we're built for

We built ProfilePulse for UK local service businesses — the kinds of businesses where your reputation is everything and most of your new customers find you on Google before they call you.

Plumbers. Electricians. Hair salons. Restaurants. Builders. Cleaners. Dog groomers. Physios. Barbers. Dentists. If you have a Google Business Profile and customers in your local area, ProfilePulse is for you.

We're not built for large chains, marketing agencies, or businesses with a dedicated marketing team. Those people already have the tools they need. We built this for everyone else.

Ready to see what your Google listing is doing?

It takes 30 seconds to connect. Your first report is free. No card required.

© 2026 ProfilePulse · Help & Support · Privacy Policy · profilepulse.co.uk 🇬🇧

Help & Support 👋

Everything you need to get the most out of ProfilePulse — and a way to reach us if you're stuck.

🚀
Getting Started
How to connect Google, what your first report means, and how to get the most from week one.
📊
Understanding Your Report
What each number means, how we calculate your call rate, and what the AI insight is based on.
🔗
Connecting Google
Step by step guide to connecting your Google Business Profile — and what to do if it doesn't work.
💳
Billing & Plans
What's included in each plan, how to upgrade, cancel, or change your subscription.
🚀 Getting Started
How do I get my first report? +
Create a free account, fill in your business name and type, and connect your Google Business Profile. Your first report generates immediately — you don't have to wait until Monday. After that, a new report arrives every Monday morning at 8am.
Do I need to log in every week? +
No — that's the whole point. Your report arrives by email every Monday at 8am. You read it in your inbox, take the one action we suggest, and get on with your day. You only need to log into ProfilePulse if you want to see your full history or change your settings.
What type of businesses does ProfilePulse work for? +
Any UK local service business with a Google Business Profile. Plumbers, electricians, hair salons, restaurants, builders, cleaners, dog groomers, physios, dentists, barbers, gyms — if customers search for your type of business on Google in your local area, ProfilePulse works for you.
I don't have a Google Business Profile — can I still use this? +
You need a Google Business Profile to use ProfilePulse. The good news: creating one is completely free and takes about 10 minutes. Go to business.google.com, follow the steps, verify your address, and then come back and connect it to ProfilePulse.
📊 Understanding Your Report
What does "searches" mean in my report? +
This is the number of times your Google Business Profile was shown to someone searching on Google or Google Maps that week. It includes both direct searches (people searching your business name) and discovery searches (people searching "plumber near me" and finding you).
How is my "call rate" calculated? +
Call rate is the percentage of people who found your listing and then clicked your phone number. So if 100 people found your listing and 15 clicked to call you, your call rate is 15%. We compare this to the average for your business type in the UK so you know whether your number is good, average, or needs improving.
Why does my report say my photos are old? +
Google's algorithm gives a significant boost to listings with recently added photos — businesses with fresh photos get up to 42% more calls. If your last photo is more than 3 months old, we flag it as a quick win. Adding 2–3 new job photos takes 2 minutes and can meaningfully increase your calls within a week.
How accurate is the AI insight? +
The AI insight is generated from your real Google Business Profile data combined with industry benchmarks for your specific business type and location. It's designed to highlight the single most impactful thing to focus on that week. It's not a crystal ball — but it's based on real data and proven patterns from thousands of similar businesses.
🔗 Connecting Google
Is it safe to connect my Google account? +
Yes. We use standard Google OAuth — the same secure sign-in used by thousands of apps. We only request read-only access to your Google Business Profile performance data. We cannot post, edit, or delete anything on your listing. You can revoke access at any time from your Google Account settings under "Third-party apps with account access."
What if I manage multiple Google Business Profiles? +
Currently ProfilePulse supports one Google Business Profile per account. If you have multiple locations, create a separate ProfilePulse account for each one. Multi-location support is coming in a future update.
My Google connect isn't working — what do I do? +
Make sure you're signing in with the Google account that owns or manages your Business Profile. If you're still stuck, use the CSV upload option instead — download your data from Google Business Profile → Performance → Export, then upload it to ProfilePulse. Or contact us at support@profilepulse.co.uk and we'll help.
💳 Billing & Plans
What's included in the free plan? +
The free plan includes one report per month with basic metrics and your top 3 search terms. No AI insight, no weekly reports, no action recommendations. It's enough to see that ProfilePulse works — then most people upgrade to Pro within the first week.
Can I cancel at any time? +
Yes — cancel any time from your Settings page. No questions, no exit surveys, no retention tricks. You'll keep access until the end of your billing period. We'd obviously love to know why you're leaving so we can improve, but there's no obligation.
Do you offer refunds? +
If you're not happy within your first 14 days, email us at support@profilepulse.co.uk and we'll refund you in full. No arguments. After 14 days, we don't offer refunds for the current billing period, but you can cancel immediately to prevent future charges.

Still need help? We're real people. 👋

We reply to every message — usually within a few hours during UK business hours (Mon–Fri, 9am–6pm).

© 2026 ProfilePulse · About · Privacy Policy · profilepulse.co.uk 🇬🇧

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Step 1 of 3
Tell us about your business
We tailor your weekly report to your specific business type and compare you to similar businesses in your area.
Step 2 of 3
Connect your Google listing
We need read-only access to pull your listing stats. We never post or change anything.
  • 👁️
    Read-only accessWe can only see your performance data — not edit anything.
  • 🔒
    Your listing stays the sameWe never post, change, or delete anything on your Google listing.
  • 📊
    What we accessSearch views, phone clicks, direction requests, and search keywords only.
Don't have one yet? Create free →
You can always connect in Settings after signing up
🎉
You're all set!
Your first report is ready. We'll also send it to your email every Monday at 8am.
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